Great Hoosier Forest Project
THE GREAT HOOSIER FOREST PROJECT has a mission to purchase distressed land in Indiana and reforest it, fully protecting it from logging or habitat destruction! This is such an important non-profit for the state, where only 21% is covered in forests. I had the pleasure of designing the Great Hoosier Forest Project's website in my role as Senior Design and Marketing Manager at the Charity Design Co!
The website was inspired by the colors of autumn in Indiana, as well as the National Park/campsite aesthetic. My goal was to create a digital home for this wonderful non-profit, as well as a place where potential land donors and volunteers can connect.
What I Worked On
Website Development
Website Design
Copywriting
Project Goals
Create a digital home for the Great Hoosier Forest Project
Educate site visitors on the importance of reforestation
Gain land donations from interested Hoosiers
The Result? A Clean, organized online presence rooted in Hoosier nature and optimized for donations.